Content Strategy
Lead and delivered several content strategies for clients’ websites, social content calendars and other brand development projects
Created the full content strategy for the new CommonSpirit Health career site:
- Met with multiple healthcare leaders to discuss client needs for each page and to collect the appropriate content
https://www2.deloitte.com/us/en/careers/careers.html
Worked with our graphic designer and Art Director to redesign and revamp the content on Deloitte’s site.
- Strategies were based on intensive client research to understand the niche content requirements for each page
https://jobs.bswhealth.com/us/en
Worked on entire content strategy for new Baylor Scott & White Health career site.
- Partnered with our copywriter freelancers to bring content strategies for each page to life